The Story Behind Rose + Jade

When I became a mom, I quickly realized something: finding gifts for babies and kids that were both meaningful and mindful wasn’t easy. I wanted items that were safe, sustainable, and beautiful. Things I’d feel proud to give and grateful to receive. Instead, I found myself drowning in endless tabs, toy store chaos, and way too much plastic.

I’ve always loved giving gifts. For me, it’s about more than the object. It’s the story behind it, the thoughtfulness, the way it makes someone feel seen and cared for. So I started curating for my own girls, Kaiya Rose and Kennedy Jade - the heart of this brand.

Eventually, I realized I didn’t want to keep it to myself. I wanted to make it easier for other families too. That’s how Rose + Jade was born: curated gift boxes designed to bring joy, simplify the search, and celebrate life’s big and little moments.

Every box features products I’ve personally tested and loved - buttery-soft pajamas, nourishing balms, creative play tools, timeless books, and sensory treasures. Many come from small businesses we admire: woman-owned, eco-conscious, local makers who care about quality and impact.

When you gift Rose + Jade, you don’t have to second-guess. You can trust that everything is safe, sustainable, and truly useful. It’s gifting made simple, thoughtful, and full of heart.

💌 Join our community for thoughtful gifting ideas & traditions. Newsletter subscribers get first access to our 6 Holiday Boxes.